Global S&T Development Trend Analysis Platform of Resources and Environment
DOI | 10.1016/j.enpol.2017.02.051 |
Perceived price complexity of dynamic energy tariffs: An investigation of antecedents and consequences | |
Layer, Patrick1; Feurer, Sven2; Jochem, Patrick3 | |
2017-07-01 | |
发表期刊 | ENERGY POLICY
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ISSN | 0301-4215 |
EISSN | 1873-6777 |
出版年 | 2017 |
卷号 | 106 |
文章类型 | Article |
语种 | 英语 |
国家 | Germany |
英文摘要 | Dynamic tariffs have the potential to contribute to a successful shift from conventional to renewable energies, but tapping this potential in Europe ultimately depends on residential consumers selecting them. This study proposes and finds that consumer reactions to dynamic tariffs depend on the level of perceived price complexity that represents the cognitive effort consumers must engage in to compute the overall bill amount. An online experiment conducted with a representative sample of 664 German residential energy consumers examines how salient characteristics of dynamic tariffs contribute to perceived price complexity. Subsequently, a structural equation model (SEM) reveals that the depth of information processing is central to understand how price complexity relates to consumers' behavioral intentions. The results suggest that it will be challenging to convince European consumers to select complex dynamic tariffs under the current legal framework. Policymakers will need to find ways to make these tariffs more attractive. |
英文关键词 | Dynamic tariffs Price complexity Information processing Consumer Perceptions |
领域 | 气候变化 |
收录类别 | SCI-E ; SSCI |
WOS记录号 | WOS:000402343600025 |
WOS关键词 | DECISION-MAKING ; CONSUMER ; BEHAVIOR ; CONSUMPTION ; CONFIDENCE ; FREQUENCY ; ATTITUDES ; MODELS ; COST ; LOAD |
WOS类目 | Economics ; Energy & Fuels ; Environmental Sciences ; Environmental Studies |
WOS研究方向 | Business & Economics ; Energy & Fuels ; Environmental Sciences & Ecology |
引用统计 | |
文献类型 | 期刊论文 |
条目标识符 | http://119.78.100.173/C666/handle/2XK7JSWQ/19211 |
专题 | 气候变化 |
作者单位 | 1.Daimler AG, Stuttgart, Germany; 2.KIT, IISM, D-76131 Karlsruhe, Germany; 3.KIT, IIP, D-76131 Karlsruhe, Germany |
推荐引用方式 GB/T 7714 | Layer, Patrick,Feurer, Sven,Jochem, Patrick. Perceived price complexity of dynamic energy tariffs: An investigation of antecedents and consequences[J]. ENERGY POLICY,2017,106. |
APA | Layer, Patrick,Feurer, Sven,&Jochem, Patrick.(2017).Perceived price complexity of dynamic energy tariffs: An investigation of antecedents and consequences.ENERGY POLICY,106. |
MLA | Layer, Patrick,et al."Perceived price complexity of dynamic energy tariffs: An investigation of antecedents and consequences".ENERGY POLICY 106(2017). |
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